We’ll be in Amsterdam all week for the World Cocoa Foundation (WCF) Partnership Meeting and Chocoa, including a booth at Chocoa and a joint launch event with our partner Meridia.
Key highlights
- All week on the ground: WCF Partnership Meeting + Chocoa
- Cocoa TechXchange: during the World Cocoa Foundation Partnership Meeting
- Visit us at Chocoa: Farmforce booth (details on-site)
- Joint launch with Meridia: Farmforce Traceability Barometer — Thu 19 Feb, 09:00, Graanbeurszaal
- Speaking session: Rodney Muriuki on “From Bean to Border” — Tue 17 Feb, 10:20–11:20
- Speaking session: Saurav Shrivastava on “Potential (risks) of data-driven solution” — Fri 20 Feb, 09:00–10:15
What we’re doing at Amsterdam Cocoa Week
Amsterdam Cocoa Week brings the cocoa ecosystem together — from origin to brands. Farmforce will be there to connect with partners, customers, and peers on what’s changing in first-mile traceability, compliance, and supply chain data readiness.
You’ll find us:
- Attending the WCF Partnership Meeting (Tuesday and Wednesday)
- Exhibiting at Chocoa (Farmforce booth)
- Co-hosting a featured session with Meridia to launch the Farmforce Traceability Barometer
Featured event — The Farmforce Traceability Barometer launch (Farmforce x Meridia)
Launch: Farmforce Traceability Barometer co-hosted with Meridia
When: Thursday 19 February 2026 — 09:00
Where: Keurzaal
What to expect (45–60 min):
- Key findings from the latest edition of the Farmforce Traceability Barometer
- What the data says about first-mile traceability readiness and operational realities
- Practical takeaways for traders, processors, and brands preparing for compliance and audit scrutiny
- Live Q&A
Speaking session
Hear Farmforce on stage, Rodney Muriuki will join the panel:
- “From Bean to Border”
- Date: Tuesday 17 February 2026
- Time: 10:20 – 11:20
Why meet with us
If you’re working on traceability, this week is a good moment to compare notes.
Whether you’re strengthening your cocoa sourcing program, rolling out new compliance workflows, or trying to reduce operational burden at origin, we’re happy to share lessons learned from real deployments.
Traceability is more than a requirement; it’s an advantage.
Join us at Chocoa for the launch of the Farmforce Traceability Barometer to see how first-mile data can drive transparency, efficiency, and long-term supply security.
